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Thursday, May 21 • 6:00pm - 6:00pm
202 An Analysis of Millennials Expenditures on Pets

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Nearly two-thirds of U.S. households own pets (American Veterinary Medical Association [AVMA] 2019). Caring for pets is expensive and spending recently has snowballed (American Pet Products Association [APPA] 2019). Data from the APPA showed that Americans collectively spend around $72.56 billion annually on pets. Figure 1 shows the increase in spending on pets since 2000. Millennials or Generation Y (born 1981-1996) (Dimock, 2019) are the largest living generation in America. Although they are less likely to be homeowners, car owners, get married or start a family, millennials lead the generations in pet ownership. Psychologists believe that pets replace children for millennials (Bhattarai 2016). This poster analyzes the influence of millennials' pet expenditures of time and money on their time and money recreational and social activities expenditures. The results are of interest to pet market researchers, social scientists and family science researchers.

Author(s): Aditi Routh, Brenda Cude

avatar for Aditi Routh

Aditi Routh

PhD Student, University of Georgia

Thursday May 21, 2020 6:00pm - 6:00pm CDT
ACCI YouTube

Attendees (6)